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People Skills
Learn to Understand Your Hoof-Care Clients
Recognizing generational differences can help you better serve your customers
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People Skills
Get Answers Before Hiring Hoof-Care Clients
Cornell University farrier gathers different levels of information before taking on horses
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People Skills
Effective Farrier Client Management Begins with Communication
Interactions are an opportunity to gather information that benefits the horse
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Web-Exclusive Feature
2023 Farriers Week: Farriers Spotlight
Welcome to the 11th annual Farriers Week Farriers Spotlight!
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Shoeing For a Living
Western Show Horses Thrive Under Danny Anderson’s Shoeing System
Reliance on the fundamentals keeps Western pleasure horses in the show ring
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Top Articles
Current Issue
American Farriers Journal
American Farriers Journal is the “hands-on” magazine for professional farriers, equine veterinarians and horse care product and service buyers.
Shoeing Mismatched Horse Hooves
Optimum Distal Limb Mechanics are Just a Few Measurements Away
Social Media a Mixed Bag for Hoof-Care Influencers
Current Issue
Special Report For Equine Veterinarians
American Farriers Journal is the “hands-on” magazine for professional farriers, equine veterinarians and horse care product and service buyers.
Must Read Free Eguides
Download these helpful knowledge building tools
- Caring for Your Horse During a Pandemic
- CBD Products Have Promise for Farriers, but Buyer Beware
- Sharpening Knives with a Buffer
- Winter Hoof Care
Videos
2025 Farrier Beard of the Year Winner: Frank Bevacqua
With a 15-inch-long beard that’s been growing for 15 years, New Jersey farrier Frank Bevacqua has been selected as the American Farriers Journal “2025 Farrier Beard of the Year” winner.
Events
Anatomy, Trimming and Hoof Protection – California
Date: 06/21/25
Location: Quincy, CA
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Top Directory Listings
Life Data Labs Inc
Life Data Labs Inc. is a dedicated product manufacturer committed to producing premium quality animal nutrition and health products through continuous product improvement and new product development. First-class ingredients, fresh products, consistent high quality and scientifically proven effectiveness are the principal features of Life Data Labs animal health products. And that's why they've produced the #1 recommended hoof supplement by farriers for 12 consecutive years.
Kawell USA
Kawell develops and produces copper alloy horseshoes and inserts, giving horses the care that they need to fight issues associated with white line disease, seedy toe and thrush.
SmartPak
From the feed room to the tack room, SmartPak offers innovative solutions to help riders take great care of their horses. SmartPak was founded in 1999 with the introduction of the patented SmartPak™ supplement feeding system. The revolutionary, daily dose SmartPaks are custom-made for your horse, individually labeled and sealed for freshness.