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From The Desk Of AFJ

The Legacy of Change

In the April 2019 issue of American Farriers Journal, we celebrate the legacy of Hall of Fame farrier John Marino, who passed away in March 2019. As you will see in the article in this issue, he had a tremendous impact on the farriers who knew him. He had a lengthy horseshoeing career that took him from the East Coast to the Lone Star State.
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From The Desk Of AFJ

Rebranding Unwanted Horses

When there is an unpleasant reputation around something, one way to reshape public perception is by changing the common terminology used. For example, when West Side business people of New York City wanted to erase the rough and crime-ridden reputation of the historic neighborhood of Hell’s Kitchen, they declared it should be known as “Clinton.”
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American Farriers Journal

American Farriers Journal is the “hands-on” magazine for professional farriers, equine veterinarians and horse care product and service buyers.
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