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Frank Lessiter
From the Desk of AFJ

Start Thinking About Raising Prices for 2013

Data gathered from across the country for the 2012 Farrier Business Practices survey can help you make effective pricing decisions for the coming year
By Frank Lessiter posted on October 19, 2012 | Posted in Business Practices

Data gathered from across the country for the 2012 Farrier Business Practices survey can help you make effective pricing decisions for the coming year.


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Raising your Prices as Your Hoof-Care Practice Grows

Being able to charge more for your work is based on how you established your practice, as well as how well you’ve reinvested in it
By Jeremy McGovern posted on September 1, 2012 | Posted in Business Practices
The business end of working with performance horses doesn't appeal to everyone. If that is your case, but you would prefer to work within these various disciplines, Esco Buff suggests joining a multi-farrier practice. Besides avoiding the aggravations that can accompany a business, you will be closer to a guaranteed salary than if you are a business owner/operator.
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Make the Most of the Economic Downturn

Here are valuable income-boosting ideas suggested by footcare professionals to help you ride out the current economic storm
By Frank Lessiter posted on May 1, 2009 | Posted in Business Practices
There's no doubt that effective pricing and getting paid are critical to your success. While there is no easy answer, no quick fix or any single solution, there are numerous things you can do to adapt to the current troublesome economic conditions.
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Briefings

April 1, 2009 | Posted in Lamenesses

Steve Kraus says a horse’s conformation problems can have a serious impact on footcare problems. The veteran farrier from Trumansburg, N.Y., told attendees at the recent American Farrier’s Association convention that breeding for color, show ring quality, performance ability and factors other than feet and legs have led to many of today’s conformation concerns.


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Farrier Education: Heartland Horseshoeing School

Farrier Education: Heartland Horseshoeing School

Farriery requires knowledge and skills to provide proper equine hoof care. In this series, sponsored by VICTORY, American Farriers Journal visits Heartland Horseshoeing School in Lamar, Mo. In this edition, Chris Gregory discussed his journey to becoming an educator, his focus in teaching farrier students and the state of farrier education.

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Life Data Labs

Life Data Labs Inc

Life Data Labs Inc. is a dedicated product manufacturer committed to producing premium quality animal nutrition and health products through continuous product improvement and new product development. First-class ingredients, fresh products, consistent high quality and scientifically proven effectiveness are the principal features of Life Data Labs animal health products. And that's why they've produced the #1 recommended hoof supplement by farriers for 12 consecutive years.
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Kawell USA

Kawell develops and produces copper alloy horseshoes and inserts, giving horses the care that they need to fight issues associated with white line disease, seedy toe and thrush.
Smart Pak

SmartPak

From the feed room to the tack room, SmartPak offers innovative solutions to help riders take great care of their horses. SmartPak was founded in 1999 with the introduction of the patented SmartPak™ supplement feeding system. The revolutionary, daily dose SmartPaks are custom-made for your horse, individually labeled and sealed for freshness.
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