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Articles by Frank Lessiter

More On What I Wished I’d Learned At Farrier School…

By Frank Lessiter posted on June 25, 2018 | Posted in Business Practices, Education, Equipment
My “Frankly Speaking” column in the July/August 2018 issue of American Farriers Journal featured the results of a survey dealing with what farriers wished they had been able to learn more about while attending farrier school. The article summarizes the educational ideas they felt would have better prepared them for careers as farriers.
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What Were Farriers' Online Footcare Interests in 2017?

EDUCATION Here’s a look at the “most viewed” content during the past year that appeared on the American Farriers Journal’s digital media platforms
By Frank Lessiter posted on January 6, 2018
Before we get wrapped up in everything new for 2018, now is a good time to take a few minutes to look back at a few items in the footcare world that were the most popular among American Farriers Journal digital platform viewers in the past year.
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2017 Reader Survey

Dealing with the Nasty Ones

Your safety is the number one concern when working with unruly horses
By Frank Lessiter posted on November 6, 2017
When we asked farriers in a recent American Farriers Journal farrier industry survey how often they work with unruly horses, the results were surprising. The reality is that many of you are working with more unruly horses than anyone would have suspected.
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“Diplomatic Skills” Needed When Stumbling Is Due To Rider Error

It’s never easy to tell one of your clients to lose 150 pounds, buy a new horse with better conformation or to sign up for riding lessons
By Frank Lessiter posted on September 11, 2017 | Posted in Clients, Education, Lamenesses, Shoeing, Therapeutic Shoeing
No farrier wants to have a tough client conversation about how rider error may be impacting a horse’s behavior. And when you have to be blunt and explain how rider error rider is the cause, it’s time to bring your “diplomatic skills” into play.
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Know What It Costs You To Trim And Shoe

By Frank Lessiter posted on August 14, 2017 | Posted in Business Practices, Clients
While a new farrier’s top priority is the care of hooves, you’ve got to be equally concerned with earning a living and dealing with the numerous business aspects of the profession. This means knowing what it really costs you to trim and shoe horses.

The obvious answer includes the price of shoes, nails, pads, adhesives and other items. But there is much more to it than just those costs. In fact, many farriers fail to fully understand how the prices they charge should be determined.


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Farrier Education: Heartland Horseshoeing School

Farrier Education: Heartland Horseshoeing School

Farriery requires knowledge and skills to provide proper equine hoof care. In this series, sponsored by VICTORY, American Farriers Journal visits Heartland Horseshoeing School in Lamar, Mo. In this edition, Chris Gregory discussed his journey to becoming an educator, his focus in teaching farrier students and the state of farrier education.

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Life Data Labs

Life Data Labs Inc

Life Data Labs Inc. is a dedicated product manufacturer committed to producing premium quality animal nutrition and health products through continuous product improvement and new product development. First-class ingredients, fresh products, consistent high quality and scientifically proven effectiveness are the principal features of Life Data Labs animal health products. And that's why they've produced the #1 recommended hoof supplement by farriers for 12 consecutive years.
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Kawell USA

Kawell develops and produces copper alloy horseshoes and inserts, giving horses the care that they need to fight issues associated with white line disease, seedy toe and thrush.
Smart Pak

SmartPak

From the feed room to the tack room, SmartPak offers innovative solutions to help riders take great care of their horses. SmartPak was founded in 1999 with the introduction of the patented SmartPak™ supplement feeding system. The revolutionary, daily dose SmartPaks are custom-made for your horse, individually labeled and sealed for freshness.
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