Items Tagged with 'farrier business'

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Indiana farrier Cody Bogard shares his strategy for increasing hoof-care clients

Hiring a dedicated marketing person lets farrier focus on the equine foot while growing his business
When Cicero, Ind., farrier Cody Bogard started shoeing a little over 10 years ago, his mentors told him not to worry about getting clients. He would have plenty of work in a couple of years if he did two things: show up on time and return phone calls.
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News & Notes

Rodeo Couple Turned Farrier Team Tackles Practice Together

Colby and Jess Smith of Alpine, Texas, met in New Mexico at Sul Ross State University in 2011. Colby did rodeo while studying farrier science, and Jess was a goat-tying and breakaway-roping competitor in school on a rodeo scholarship. After graduating, they went on the road and started their own farriery business, reports Texas Monthly.
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2014 International Hoof-Care Summit

45 Ideas In 45 Minutes: Ways To Immediately Improve Your Practice

There are endless ways to improve your practice. An idea of improved efficiency can save you time and health. A business tip may help you keep more of your hard-earned money. Often, great ideas in these areas come from other farriers who’ve picked them up along the way. Mike DeLeonardo of Salinas, Calif.; Steve Prescott of Hardeeville, S.C.; and Bob Smith of the Pacific Coast Horseshoeing School in Plymouth, Calif.; will present their ideas for you to implement into your practice as soon as you get home. This fast-paced session allows each presenter 1 minute for each idea, so the presenters can cover as many ideas as possible in the time allowed.
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2015 International Hoof-Care Summit

40 Ideas In 40 Minutes: Improving Income, Efficiency And Business Practices

There are endless ways to improve your practice. An idea of improved efficiency can save your time and health. A business tip may help you keep more of your hard-earned money. Often, great ideas in these areas come from other farriers who have picked them up along the way. Todd Allen of Vandergrift, Pa., Matt Cooper of Cleveland, Texas; and David Nicholls of West Sussex, England, will present their ideas for you to implement into your practice as soon as you get home. This fast-paced session allows each presenter 1 minute for each idea, so the presenters can cover as many ideas as possible in the time allowed.
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Briefings

Like other farriers, Mike Bagley was getting client calls from 6 a.m. to 10 p.m., 7 days a week. Understandably, it is hard to keep your cool when it seems like clients don’t respect your private time. Now the Canton, Ohio, farrier leaves it to his voicemail to help. The voicemail greeting states his hours of contact and informs the caller that he does not work on Sundays. “By limiting the times I take calls I’m adding a human element to myself,” he says. “It tells them in a subtle way that I am human too and need my time away from work like anyone else does.”
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