Items Tagged with 'Mike Hayward'

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Shop Talk: March 2018

FEI Taps AAPF/IAPF As Farriers For 2018 World Equestrian Games The American and International Associa­tions of Professional Farriers (AAPF/IAPF) will serve as the emergency farrier service providers for the FEI World Equestrian Games (WEG) Tryon 2018 at Tryon International Equestrian Center in Mill Spring, N.C.
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Use Your Rig To Boost Your Bottom Line

Farriers share ideas for cutting costs and generating revenue
You work hard to make a living with your farrier rig. Perhaps it’s time to allow your rig to do some of the heavy lifting. There are a number of ways to let your rig shoulder the economic load including charging for your time behind the wheel, advertising and selling products.
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Ideas On Building And Maintaining A Brand

Two marketing-savvy farriers share how they’ve developed brands to represent their practices
The brand of a business is the sum total of its services, marketplace reputation, day-to-day practices, ability to get the job done and meet the customer’s expectations. In a nutshell, it’s how existing and potential clients understand what you do and how you can help them.
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