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Articles by Frank Lessiter

Nailing Down A Great Party!

Mustad’s new manufacturing and warehousing facility will mean extra benefits for farriers
By Frank Lessiter posted on September 1, 1999 | Posted in Clients
When Mustard Officals from around the world cut the ribbon on their new production and manufacturing facility in Bloomfield, Conn., earlier this summer, more than 170 farrier supply wholesalers, farrier industry leaders and local government representatives were on hand for the event.
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25 Years!

By Frank Lessiter posted on July 1, 1999 | Posted in Clients
In March 1975, Henry Heymering mailed the first issue of American Farriers Journal. Both the original 8-page magazine (reprinted in its entirety on pages 67 to 74) and the shoeing industry have come a long way over the past 25 years.
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Sell!

By selling only two hoof care products to shoeing clients, you could add $17,512 to annual shoeing business profits
By Frank Lessiter posted on July 1, 1999 | Posted in Business Practices
If you have the attitude that you can’t be bothered selling hoof care products to shoeing customers, Tom Rupnow maintains you are passing up a golden opportunity.
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Biggest Convention Ever!

The largest crowd to ever attend an American Farrier’s Association annual convention was on hand in “Bluegrass Country”
By Frank Lessiter posted on May 1, 1999 | Posted in Education
With 1,754 farrier industry people in Lexington, Ky., in early March for the 28th annual American Farrier’s Association convention, it was definitely the place to be to pick up the latest shoeing ideas, see the latest products and talk shop with other horseshoers from around the country and 26 foreign countries.
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Farrier Education: Heartland Horseshoeing School

Farrier Education: Heartland Horseshoeing School

Farriery requires knowledge and skills to provide proper equine hoof care. In this series, sponsored by VICTORY, American Farriers Journal visits Heartland Horseshoeing School in Lamar, Mo. In this edition, Chris Gregory discussed his journey to becoming an educator, his focus in teaching farrier students and the state of farrier education.

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Life Data Labs

Life Data Labs Inc

Life Data Labs Inc. is a dedicated product manufacturer committed to producing premium quality animal nutrition and health products through continuous product improvement and new product development. First-class ingredients, fresh products, consistent high quality and scientifically proven effectiveness are the principal features of Life Data Labs animal health products. And that's why they've produced the #1 recommended hoof supplement by farriers for 12 consecutive years.
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Kawell USA

Kawell develops and produces copper alloy horseshoes and inserts, giving horses the care that they need to fight issues associated with white line disease, seedy toe and thrush.
Smart Pak

SmartPak

From the feed room to the tack room, SmartPak offers innovative solutions to help riders take great care of their horses. SmartPak was founded in 1999 with the introduction of the patented SmartPak™ supplement feeding system. The revolutionary, daily dose SmartPaks are custom-made for your horse, individually labeled and sealed for freshness.
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