Articles Tagged with ''farrier business''

Q&A

Changes

What was the best change you introduced to your practice in 2012? Was is something with how you treat hoof care or how you run your business?
What was the best change you introduced to your practice in 2012? Was is something with how you treat hoof care or how you run your business?
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The Backyard Horse

Pluses and Minuses of Working with Backyard Horses

Readers share the good and bad of having backyard horses make up a major part of their shoeing books.
We asked farriers to tell us what they like best — and least — about keeping backyard horse accounts on their books. Many readers responded with their pluses and minuses of shoeing these smaller accounts.
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Digital Farrier Series

Defining your Web Site's Mission

Whether your business’s site presents a boilerplate message or is an intricate information source, determine what it should be before creating it
Before you launch a Web site for your farrier business, you have to determine its purpose. Will you use it to attract new customers, address your current clients or sell products? Like any other project, you need to have a clear set of goals before heading down the path of building a Web site.
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Shoeing For A Living

Shoeing To Fit A Need

New York farrier Tom Martin’s philosophy is to find what works for a particular horse, then deliver it

AS TOM MARTIN pilots his shoeing rig down winding upstate New York roads on a cold February morning, a number of cars pull over to the side and let him pass.


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Brian Raines and Pamela Raines

For Better Or For Worse

A wife for a business manager might drive some farriers to the marriage counselor, but it’s a profitable match for Brian Raines and wife, Pamela

YOU’VE HEARD THE story about the farrier who won the lottery and was asked by a reporter what he intended to do with his millions? “Well,” he replied, “I guess I’ll keep shoeing till the money runs out.”


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Can You Put that in Writing

Can You Put That In Writing?

Spoken communication can reflect a casual comfort with clients, but it can also leave room for problems. A well-crafted note might make your work easier.

Every farrier has experienced it during his or her career: You tell a client something, and he or she hears something completely different.


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