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Articles by Jeff Cota

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Making His Mark As A Cutting Horse Shoer

Texas farrier Jake Whitman draws from his time as a trainer to keep these athletes going
By Jeff Cota posted on June 7, 2017 | Posted in Anatomy, Clients, Disciplines & Breeds, Education, Diseases, Lamenesses, Therapeutic Shoeing
There’s something satisfying about watching a cutting horse doing its job well. The speed, agility and balance of the horse to mirror a cut cow as it desperately tries to return to the safety of its herd is mesmerizing and thrilling all at once.
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A Different Point Of View

Wisconsin farrier experiments with video to learn more about equine gaits
By Jeff Cota posted on May 15, 2017 | Posted in Anatomy, Diseases, Lamenesses, Shoeing, Trimming
Thanks to advancing technology, it’s never been easier or more efficient for farriers to utilize video in their hoof-care practice. According to the exclusive 2016 Farrier Business Practices Survey conducted by American Farriers Journal, 54% of farriers use a smartphone to record video in their practice, a 3% increase from the 2014 study.
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Use Your Rig To Boost Your Bottom Line

Farriers share ideas for cutting costs and generating revenue
By Jeff Cota posted on May 15, 2017 | Posted in Business Practices, Clients, Equipment
You work hard to make a living with your farrier rig. Perhaps it’s time to allow your rig to do some of the heavy lifting. There are a number of ways to let your rig shoulder the economic load including charging for your time behind the wheel, advertising and selling products.
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Open_SFL_Whitman.jpg

Making His Mark as a Cutting Horse Shoer

Texas farrier Jake Whitman draws from his time as a trainer to keep these athletes going
By Jeff Cota posted on May 15, 2017 | Posted in Anatomy, Clients, Disciplines & Breeds, Education, Diseases, Lamenesses, Therapeutic Shoeing
There’s something satisfying about watching a cutting horse doing its job well. The speed, agility and balance of the horse to mirror a cut cow as it desperately tries to return to the safety of its herd is mesmerizing and thrilling all at once.
Read More

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Farrier Education: Heartland Horseshoeing School

Farrier Education: Heartland Horseshoeing School

Farriery requires knowledge and skills to provide proper equine hoof care. In this series, sponsored by VICTORY, American Farriers Journal visits Heartland Horseshoeing School in Lamar, Mo. In this edition, Chris Gregory discussed his journey to becoming an educator, his focus in teaching farrier students and the state of farrier education.

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Life Data Labs

Life Data Labs Inc

Life Data Labs Inc. is a dedicated product manufacturer committed to producing premium quality animal nutrition and health products through continuous product improvement and new product development. First-class ingredients, fresh products, consistent high quality and scientifically proven effectiveness are the principal features of Life Data Labs animal health products. And that's why they've produced the #1 recommended hoof supplement by farriers for 12 consecutive years.
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Kawell USA

Kawell develops and produces copper alloy horseshoes and inserts, giving horses the care that they need to fight issues associated with white line disease, seedy toe and thrush.
Smart Pak

SmartPak

From the feed room to the tack room, SmartPak offers innovative solutions to help riders take great care of their horses. SmartPak was founded in 1999 with the introduction of the patented SmartPak™ supplement feeding system. The revolutionary, daily dose SmartPaks are custom-made for your horse, individually labeled and sealed for freshness.
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