Business Practices

The Hoof-Care Bottom Line

Of Externs, Interns, Apprentices and Independent Contractors

If you have someone helping you in your farrier business, it’s important to know whether or not they’re also your employee
Many farrier business owners utilize novice farriers, apprentices and other interested individuals to help with day-to-day tasks such as loading and unloading tools, clean-up and finishing feet. But you need to be aware that a person being utilized in this manner may very well be an employee, entitled to employee benefits.
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Farrier Tips

Protect Your Best Farrier Tool

A farrier from Tennessee recent asked AFJ, "I'd like some advice regarding tool use and maintenance that will provide the most 'bang for the buck.' In other words, what will pay off the most, both in cost savings, as well as wear and tear on my body?"
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Ideas on Building and Maintaining a Brand

Two marketing-savvy farriers share how they’ve developed brands to represent their practices
The brand of a business is the sum total of its services, marketplace reputation, day-to-day practices, ability to get the job done and meet the customer’s expectations. In a nutshell, it’s how existing and potential clients understand what you do and how you can help them.
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