Business Practices

Prepare for the Future with These Financial Tips

mkrueger@lessitermedia.com — Mon, 13 Jul 2026 00:00:00 -0400

Keep a healthy emergency fund while avoiding debt & liability

12 Traits of Successful Farriers

Fri, 10 Jul 2026 00:00:00 -0400

Learn from others & stay humble, focused & positive

3 Ways to Protect Your Profit Margin

Fri, 10 Jul 2026 00:00:00 -0400

Charge, schedule & manage expenses appropriately to maintain a healthy farrier business

Understand Your Horseshoeing Market & Charge What You’re Worth

mkrueger@lessitermedia.com — Thu, 09 Jul 2026 00:00:00 -0400

Data from the Farrier Business Practices Survey can help you establish your pricing structure

Establish Boundaries with Yourself & Your Clients for a Successful Farrier Practice

Thu, 09 Jul 2026 00:00:00 -0400

Scheduling efficiently, charging appropriately & having a good work-life balance are essential

Find Your Place in the Hoof-Care World

mkrueger@lessitermedia.com — Thu, 09 Jul 2026 00:00:00 -0400

The start of your farrier career can be as intimidating as it is exciting. There are an endless amount of doors to step through if you’re willing to put in the work to open them.

Footcare & Farrier Business Insights

Wed, 08 Jul 2026 00:00:00 -0400

Each week our editors will bring you data we collected in our American Farriers Journal Business Practices Survey. Check back weekly for our latest update.

2026 Farriers Week: Farrier Spotlight

Sun, 05 Jul 2026 00:00:00 -0400

In honor of the 28th annual Farriers Week celebration (July 5-11, 2026), we collected these tributes from members of the equine community to recognize all of the hard work and dedication farriers put forth to keep horses sound.

Solid Advice From 3 International Horseshoeing Hall of Famers

lessitef@lessitermedia.com — Wed, 24 Jun 2026 00:00:00 -0400

3 International Horseshoeing Hall of Famers share essential pieces of advice.

Farrier Business Trends Reveal Shifting Priorities

mkrueger@lessitermedia.com — Thu, 18 Jun 2026 00:00:00 -0400

Hoof-care income rises, continuing education preferences & client demographics change

What Farriers Are Charging for Trimming & Shoeing

lessitef@lessitermedia.com — Thu, 18 Jun 2026 00:00:00 -0400

Data from the recently released 2026 American Farriers Journal Benchmark survey providers valuable insights on a dozen typical charges for basic footcare work

Measuring Up

mkrueger@lessitermedia.com — Wed, 17 Jun 2026 00:00:00 -0400

Efficiency comes in many forms, including taking steps to maximize scheduling, control expenses and charge appropriately.

Income, Expenses & Net Assets Vary Greatly Among Farrier Groups

lessitef@lessitermedia.com — Wed, 17 Jun 2026 00:00:00 -0400

The U.S. Internal Revenue Service (IRS) requires each non-profit organization to fill out an annual form in order to maintain their non-profit status. This exemption allows them to avoid having to pay federal income tax.

Why Farriers Need to Be Concerned About Screwworm

lessitef@lessitermedia.com — Fri, 12 Jun 2026 00:00:00 -0400

With New World screwworms (NWS) making their way from Mexico into the U.S. in early June, farriers need to be taking precautions when working with horses housed in a quarantined area.

2 Quick Tips from the International Hoof-Care Summit Roundtables

lessitef@lessitermedia.com — Thu, 11 Jun 2026 00:00:00 -0400

The Hoof-Care Roundtables are an important educational choice at each year’s International Hoof-Care Summit (IHCS). After these sessions, attendees walk away with ideas on how to more effectively solve a particular concern.

U.S. Farrier Group Member Numbers Vary Greatly

lessitef@lessitermedia.com — Tue, 09 Jun 2026 00:00:00 -0400

No national farrier organization has more than 8% of U.S. farriers as members.

No Government Agency Tracks Farrier Numbers

lessitef@lessitermedia.com — Mon, 01 Jun 2026 00:00:00 -0400

This exclusive 3-part American Farriers Journal series looks at facts about the hoof-care industry and its national organizations.

Hoof-Care Briefings: May 2026

Fri, 29 May 2026 00:00:00 -0400

In this edition:

Arthritis in Horses: Use of Intra-Articular Nanogels
Transient Hindlimb Asymmetry Following Intramuscular Vaccination in Horses
Late-Breaking News & Views
Homeschooled Scholar and Farrier Trainee Originally Turned Down For Pre-Vet Training
How to Treat Puncture Wounds to the Equine Foot

American Farriers Journal Earns Honorable Mention in American Horse Publications Awards

Tue, 19 May 2026 00:00:00 -0400

American Farriers Journal’s annual industry benchmark report earned recognition at the American Horse Publications’ Equine Media Awards in Lexington, Ky.

2027 International Hoof-Care Summit Welcomes Equine Care as a Bronze Level Educational Partner

Tue, 12 May 2026 15:15:58 -0400

The International Hoof-Care Summit is proud to announce Equine Care as a Bronze Level Educational Partner for the Jan. 26-29, 2027, event set to take place in Covington, Ky.

MFC/Purcell Farrier Supply Joins the International Hoof-Care Summit as a Bronze Level Educational Partner

Wed, 06 May 2026 16:50:42 -0400

The International Hoof-Care Summit is proud to welcome back MFC/Purcell Farrier Supply as a Bronze Level Educational Partner for the 2027 event set to take place in Covington, Ky., just across the river from Cincinnati.

Tell Your Farrier or Mentor You Appreciate Them This Farriers Week

Mon, 04 May 2026 12:00:00 -0400

Honor the farrier who has impacted your life by completing the form by Tuesday, June 30, 2026. Thank you to Vetericyn® for their support of 2026 Farriers Week.

Minor Fire Damages Mustad Manufacturing Plant

Wed, 29 Apr 2026 00:00:00 -0400

A fire at Mustad’s Minnesota factory is disrupting the production of St. Croix horseshoes. There were no injuries, says the manufacturer.

Hoof-Care Briefings: April 2026

Wed, 29 Apr 2026 00:00:00 -0400

In this edition:

Racetrack Surface Testing Makes Strides
Forget Concerns About Hoof Color!
Using Rocker Shoes for Managing Laminitis
Late-Breaking News & Views
Can New Technology Dealing with Hoof Concerns in Cattle Work With Horses?

3 Strategies for Maintaining a Healthy Farrier Business

Fri, 17 Apr 2026 00:00:00 -0400

Control expenses, schedule efficiently & charge appropriately to build a healthy profit margin

Finishing a Great Pair of Nail Nippers

Fri, 17 Apr 2026 00:00:00 -0400

Randy Luikart explains how he modifies the tool with a grinder

Prepare for the Inevitable Injury

jcota@lesspub.com — Fri, 10 Apr 2026 00:00:00 -0400

It’s not a matter of if, but when. Salem, Mo., farrier Parker Van Wyk was working on a bay horse’s right hind foot when it launched him into a cinder block wall. You might have seen the video making the social media rounds. The butcher’s bill included a lacerated liver, a collapsed and torn lung and bruised ribs.

Hoof-Care Briefings: March 2026

Mon, 30 Mar 2026 01:00:00 -0400

In this edition:

Horse Ownership Lifetime Costs Range From $300,000 to $924,000
8 Things I Learned from Burney Chapman
Late-Breaking News & Views
Proper Joint Care Can Do Wonders for Soundness

[Video] New Rapid Shipping Method a Game Changer for Farriers

Mon, 23 Mar 2026 15:54:09 -0400

Josh Morris of Farrier Hub in Arizona discusses a new service he's using for short-distance shipping orders.

Real-Time Collaboration & Hoof-Care Content Generation Possible with AI Glasses

mkrueger@lessitermedia.com — Thu, 19 Mar 2026 15:31:44 -0400

Meta's AI Glasses may be good for recording point-of-view videos and collaborating with peers in real time. Would you give them a try?