Communicating with Clients is Handled in Several Ways

When communicating with hoof-care clients, 93% of full-time farriers rely on text messages and phone calls.

Some 52% use email while 36% use some form of social media and 7% encourage clients to go to the farrier’s website for more information or to get answers to their questions.

— 2018 American Farriers Journal Farrier Benchmark Study

Where Do Farriers Gain Most of Their Continuing Hoof-Care Education?

Options % of Farriers
Local clinics  30%
Conferences 13%
Reading 48%
Other farriers                             9%





— 2019 American Farriers Journal reader poll

Friday's Farrier Facts & Figures is brought to you by Markel Insurance.

Markel Corporation (NYSE – MKL) is a holding company for insurance, reinsurance, and investment operations around the world. Headquartered in Richmond, Virginia and founded in 1930, Markel reports its ongoing underwriting operations in three segments, and products originate from four insurance divisions and one reinsurance division. Markel Ventures, a subsidiary that makes strategic investments in companies outside of the insurance marketplace, is another important component of our business.

In each of our businesses, we seek to deliver innovative products and responsive customer service so that we can be a market leader. Our time horizon is long-term, our underwriting approach is disciplined, and our focus is on continuously improving the quality of the customer experience. Our financial goals are to earn consistent underwriting and operating profits and to combine those profits with superior investment returns to build shareholder value.