American Farriers Journal
American Farriers Journal is the “hands-on” magazine for professional farriers, equine veterinarians and horse care product and service buyers.
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A 4-week shoeing cycle will add one or two farrier visits during the year; however, it also will reduce soft tissue injuries and improve performance, Wes Meyer says. “I tell the client that it might cost them an extra $600 a year in shoeing, but it prevents veterinary bills and downtime. A veterinarian is going to cost more than $600 in an afternoon.”
4 Easy Steps to Grow Your Business
Pictured Above: A 4-week shoeing cycle will add one or two farrier visits during the course of the year; however, it also will reduce soft tissue injuries and improve performance, Wes Meyer says. “I tell the client that it might cost them an extra $600 a year in shoeing, but it prevents veterinary bills and downtime. A veterinarian is going to cost more than $600 in an afternoon.”
Farrier Takeaways
- A business owner cannot accurately determine whether a profit is being made unless it’s determined how much it costs to operate it. Farriers can calculate how much to charge for each horse with an easy-to-use worksheet.
- Switching clients to pay for services via a credit card will eliminate unpaid bills, as well as the time it takes to chase them down.
- Reducing all clients’ shoeing cycles to 4 weeks decreases the likelihood of lost shoes, promotes optimal foot balance, improves performance, and results in fewer injuries and fewer veterinary bills.
Seven years ago, Wes Meyer was trimming and shoeing a lot of horses and making good money. Yet, the Fort Lauderdale, Fla., farrier’s practice wasn’t doing as well as it should be. Meyer was chasing outstanding payments, his inventory was too high, and his horses were losing shoes. He recognized the need for an improved way of doing business.
Meyer’s fortunes changed when he met Coshocton, Ohio, and Wellington, Fla., farrier Dave Farley and his wife Karen.
“That one dinner that I had with Dave and his wife in Wellington…
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Special Report For Equine Veterinarians
American Farriers Journal is the “hands-on” magazine for professional farriers, equine veterinarians and horse care product and service buyers.
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Farrier Education: Heartland Horseshoeing School
Farriery requires knowledge and skills to provide proper equine hoof care. In this series, sponsored by VICTORY, American Farriers Journal visits Heartland Horseshoeing School in Lamar, Mo. In this edition, Chris Gregory discussed his journey to becoming an educator, his focus in teaching farrier students and the state of farrier education.
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Top Directory Listings
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Kawell USA
Kawell develops and produces copper alloy horseshoes and inserts, giving horses the care that they need to fight issues associated with white line disease, seedy toe and thrush.
SmartPak
From the feed room to the tack room, SmartPak offers innovative solutions to help riders take great care of their horses. SmartPak was founded in 1999 with the introduction of the patented SmartPak™ supplement feeding system. The revolutionary, daily dose SmartPaks are custom-made for your horse, individually labeled and sealed for freshness.