Millennial Veterinarians Lead in Social Media Usage
Some 91% of veterinarians who are millennials (born between 1982 and 2004) make extensive use of social media in their animal health practices. Some 88% of generation X veterinarians use social media followed by 78% of baby boomers.
—2018 dvm 360 magazine survey on “What Vets Think”
Acquire New Footcare Clients Through Referrals
Consumers are four times more likely to buy services, such as foot-care work when referred by a friend. In addition, the lifetime value for a new referral customer is 16% higher than for non-referrals.
Make the most of your new client efforts by asking current customers to spread the word on your farrier work.
— Nielsen Research and Wharton School of Business
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