Each Friday morning, we will be sharing several facts and figures that will be helpful in seeing how you measure up business-wise with other farriers. This edition of Friday's Farrier Facts & Figures is sponsored by Markel Insurance Co. To read more from this series, click here.

How Do Farriers Use Website Information When Evaluating Footcare Products?

While 68% of full-time farriers search supplier websites for footcare product information, only 43% actually purchase some of their farrier equipment and supplies online.

— 2016 American Farriers Journal Farrier Benchmark Study

What are the biggest challenges facing owners when it comes to feeding their horses?

Here’s what farriers see as the major nutritional concerns with owners:

  • Lack of nutrition knowledge and education
  • Overfeeding horses
  • High cost of feed
  • Too many feeding options
  • Finding high quality hay
  • Nutritional product balance and quality

— 2017 International Hoof-Care Summit attendee survey