More Product Information Equals More Footcare Efficiency

Learn what’s new with hundreds of products in the hoof-care field that can make your work easier

As has been the case for the past 7 years, the April issue once again focuses on meeting your growing need for still more hoof-care product knowledge.

Each time that we survey American Farriers Journal readers as to their specific wants and needs, the demand for more product knowledge is always near the top of the list. As an example of your growing demand for product information, we continually process Reader Service Card and Web site requests from readers seeking additional information on various footcare products.

Hundreds Of How-To Ideas

Ever since we introduced this special, once-a-year product guide issue in 2003, the goal has always been to provide new ways to help you get more efficient use from your tools and hoof-care supplies.

Readers have suggested dozens of the ideas that are covered in this issue. Our editors have listened closely to what you told us you need in the way of product knowledge and have turned it into what is a valuable combination of more efficient tool use and valuable “how-to” ideas to help you bank more dollars during the coming months.

Quick And Easy

When you spot a new product or technique that is of special interest in this issue, it’s simple to get additional information from suppliers in two easy ways:

1. Simply circle the Reader Service Card numbers for specific products appearing in this issue that you would like to learn more about on the card found opposite Page 12. Once we receive your card…

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Frank_lessiter

Frank Lessiter

Frank Lessiter has spent more than 50 years in the agricultural and equine publishing business. The sixth generation member to live on the family’s Centennial farm in Michigan, he is the Editor/Publisher of American Farriers Journal.

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American Farriers Journal is the “hands-on” magazine for professional farriers, equine veterinarians and horse care product and service buyers.
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