By American Farriers Journal Staff

W.F. Young is expanding into nutritional supplements for pets.

The makers of Absorbine equine products announced Thursday that it has acquired Petaluma, Calif.-based Pure Ocean Botanicals.

“Since W.F. Young made the strategic decision to focus significant growth efforts in the companion animal market, we are always on the lookout for acquisitions to expand our presence, in addition to developing products in-house,” says Ken Oh, general manager of the pet division at East Long Meadow, Mass.-based W.F. Young. “Pure Ocean Botanicals is a perfect compliment to our existing philosophy and way of doing business, namely, offering quality products intended to enhance the lives of our pets.”

Pure Ocean Botanicals was established in 2009 and manufactures Pet Kelp powdered supplements for dogs and cats, Kelpies soft chews for dogs and Pet Kelp Jerky for dogs.

“W.F. Young has the sales and marketing strength and expertise to bring Pure Ocean Botanicals products to a much broader market,” says David Grover, who led Pure Ocean Botanicals and will remain involved as a consultant. “I’m looking forward to helping expand distribution and consumer awareness of all our kelp-based nutritional supplements for dogs and cats.”