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Two Methods to Consider When Firing Hoof-Care Clients

This article was originally published August 2, 2019 and has been updated.


Pictured Above: Good clients provide a safe environment with good lighting and an even floor where the farrier can trim and shoe a horse

Farrier Takeaways

  • When a client is fired for cause each time, eventually he or she will realize that the problem is not the farrier, says Bob Smith, owner of Pacific Coast Horseshoeing School.
  • Raising your rates with problem clients will result
    in one of two scenarios — the client will accept or reject the increase. No matter which result you see, the farrier is the winner, says Chris Gregory, owner of Heartland Horseshoeing School.
  • Providing hoof care for ill-mannered horses is dangerous for the farrier. A client who does not provide a safe environment is not worth the risk.

As your shoeing career progresses, you are going to have clients who raise your blood pressure as soon as you see their name on your schedule. After working hard to build a solid business, getting rid of clients seems to fly in the face of your desire to increase your client base and income. But firing clients just might be what your business and your mental health need.

“Entrepreneurs have this horrifying sense of scarcity, that the customers they have are the only ones in the world,” says G. Richard Shell, professor of legal studies and management at the University of Pennsylvania’s Wharton School. “That is not true. But [firing clients] takes courage.”

Of course, you don’t want to fire a client who you cannot afford to…

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